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The $44 Acquisition is easy, fun and painless - no major adjustments need to be made for the sales reps. The high impact mailer is sent with a "Peek-A-Boo" envelope, and includes a newspaper ad, and makes for a great radio and TV campaign. You may also print a Slash-It ad on the back of the flyer for more coverage.
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How the Acquisition Sale works...
The Aquisition Sale is primarily designed for a used
car promotion, but can be tied in with new car sales.
It is the best promotion for getting in those nice folkslooking for affordable
transportation and an automoblie DEAL - now!
We advertise that vehicles have been "shipped in from around the country" for the sale.
These used vehicles can be from factory auctions, trade-ins or local purchases.
These new vehicles can be computer allocated or dealer trades.
These are NOT repossessed vehicles.
Car tags are used to clearly mark each vehicle for sale.
Work every deal simply and with excitement.
Customer pays $44 Acquisition Fee + tax, title and license.
Get the customer in and out as quickly as possible.
Bring the car tag into the showroom so no one else gets the vehicle while you are working the deal.
Sales reps and desk work the deal as normal, but start with a $44 down and T&L pencil.
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Caliber • 1-877-752-7448
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9/7/2010
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