Target Market - The Climate is Right! There is a fast-growing market segment of the population who, for one reason or another, have been victims of unforeseen circumstances:
- Business downsizing and layoffs
- Changes in the business portfolio
- Natural and cultural disasters: firestorm, earthquakes, riots, catastrophic illness, divorce, or reduction in real estate values.
- Changing Problems into Opportunities
- Many have had to file bankruptcy or at the very least, delay payments to a creditor, resulting in tarnished credit or have credit card balances so high they have problems meeting their monthly obligations.
Caliber maintains one of the largest databases of recently discharged bankruptcies and people with high credit card balances. We download directly from the U.S. Federal District Courthouses nationwide and Esperian Credit Services.
|
